Find out how to get started with Able CDP Server-Side Tracking.
Documentation
Start tracking and attribution with Able in minutes by following a few simple setup steps.
Documentation
Able combines a database, a customer data platform, visitor tracking and marketing API integrations to provide best possible experience in quickly getting marketing data needed to improve strategy and optimize ad delivery.
Integration guide
In Able CDP, the 'Rules' section of the dashboard is a powerful feature that enables you to manage how events are processed. By setting up rules, you can transform or filter events based on specific criteria. This documentation will guide you through the process of creating and managing rules within your Able CDP dashboard.
Integration guide
Events can be sent to Able CDP from custom apps using its inbound webhook. This is convenient to attribute purchases and other conversions that aren't necessarily reflected in the payment system. For example, when the service usage accumulates before being invoiced once a payment threshold is reached or next billing cycle occurs.
Integration guide
Able Customer Data Platform simplifies implementation of tracking in modern JavaScript applications. Able replaces multiple APIs that need to be integrated on both front-end and back-end, providing a convenient way to streamline implementation of capturing Google Analytics, Google Ads and Facebook (Meta) Ads tracking ids, associating them with leads and users and sending conversions to the respective APIs when they occur on the back-end.
Integration guide
Connect Able to Google BigQuery to obtain full access to raw tracking data and use them to build reports in BI applications such as in Looker Studio (formerly Google Data Studio) and Google Sheets. This is useful to implement custom multi-touch reporting or run queries using historical first-party data not available in other analytics platforms.
Tracking Conversions in Stripe Checkouts
April 12, 2024
Accurately track Stripe checkout conversions and attribute them to the correct sources using unique identifiers, sign-up forms, and Able CDP's comprehensive tracking solution. Set up webhook handlers, integrate with ad...
Client-side and Server-side Tracking: Whether to Collect Data on the Client or Server
April 10, 2024
Tracking user behavior and interactions is crucial for understanding customer journeys, optimizing campaigns, and making data-driven decisions. With the rise of privacy concerns and the increasing complexity of user interactions...
How to track Stripe Payment Link conversions
November 20, 2023
Stripe Payment Links are a powerful tool for online businesses to accept payments. However, tracking them poses a problems due to checkout being hosted on Stripe servers and not available...
How to prevent your analytics from being blocked
June 21, 2023
Modern marketers are facing challenges in capturing and analyzing user data due to ad-blockers, privacy concerns, and regulations. The data blockage from ad-blockers is often overstated and protentional data loss...
How conversions can be tracked without third-party cookies
February 26, 2023
With the ever-changing landscape of online tracking, it can be difficult to keep up with the latest developments. In this article, we explore how third-party cookies, first-party cookies, and other...
Everything you need to know about conversion APIs
October 31, 2022
In the recent years ad platforms such as Facebook Ads (Meta) and Google Ads began to introduce and promote use of the conversion APIs, allowing advertisers to send more details...
How to import offline conversions into Google Analytics
October 13, 2022
Importing offline conversions is essential for understanding customer journeys, sales sources and ROI and reporting on multiple touchpoints in many funnels. Google Analytics 4 allows to report such conversions by...
April 30, 2024
I was going through your article on Kajabi and GA4 integration. Are you replacing GTM to connect the platforms?
February 28, 2024
Why is a conversion or a purchase is showing as “direct / none” in Google Analytics?
February 21, 2024
We have a website that uses stripe gateway to take payments for us. We need a way to find out where the sales are coming from, e.g., which ads contributed to sales or which website redirects have been used. Is this something Able CDP does?
February 21, 2024
Why does the "session source / medium" dimension display "(not set)" in my report?
February 21, 2024
I have a SaaS website with Stripe payment and GA4. We track a user's first purchase and manual purchases within the app. But 15-20% of our users chose autopay when the minimum balance of the internal currency is reached. And we don't see these payments in GA4. Will your service be able to send data on automatic payments to GA4? Will they be linked to a specific user? Because right now we're evaluating our advertising channels by the first payment. Although some users stay on the platform for a long time and spend many times more than the first payment.
February 21, 2024
Will Able help track WooCommerce sales better than just having the tags installed normally?
February 21, 2024
How can we handle the situation when users use different email addresses for signing up on our platform and making payments via Stripe, resulting in missing email data in our internal platforms?
